Company has invested majority of its resources during last few years in R & D. Leading Space Scientists and Physicist of the country have been associated with this project and enormous research has been done for sourcing best quality raw material at most appropriate prices.
Designing and Aesthetics have been given utmost importance while developing these products. This has been done keeping in mind the domestic consumer behavior and attitude towards new concepts, services and products.

Association with IIT Madras (Chennai) for development of highly specialized technologies for the company has proved vital and the company has been greatly benefited in controlling raw material costs with these processes.

ITO technology developed jointly by SAMEER CEM and IIT Madras for the company will bring a revolution globally for non ionizing radiation solutions and these products will set new rules of the game in the market place.

Though the raw material used by the company carry Product Certification & Validation from leading testing houses in Europe, the company has tied up with SAMEER - CEM (Chennai) for product testing and performance validation. Products are randomly sent for testing and results obtained are used for further corrective actions if any. Talks are going on between the company and SAMEER for putting up a small testing extension facility by SAMEER in Delhi or within the production facility of the company for online testing and validation of products.